CES 2018 preview

Rachel Passmore

When the Consumer Technology show hits Las Vegas next week - what can we expect?


It's January, which means The Consumer Electronics Show  #CES2018 is the event that starts the technology world's annual calendar, and this year will once again see companies descend upon Nevada, USA, to show off their wares and celebrate consumer electronics.


The show opens on the 9th and we will be looking into topics and key sectors over the show week. For now, though, here is a snapshot of this year's event.


CES sets the tone for the next year in technology, and as always speakers will be exploring the ‘Tech trends to watch’ in 2018.


Health and Wellness, IoT, Robotics and Machine Learning are all on the agenda and the impact in these areas on consumer technology.


In terms of Digital Health, the CES website quotes "From remote monitoring products, to wearables and diagnostic solutions, the Health Care industry is embracing new tools and technologies to enhance the patient experience". The Digital Health Summit at this year’s CES is addressing the role of ‘The Invisible Doctor’, as mobile technology is putting healthcare into the hands of the consumers directly. The possibilities seem endless in the world of digital health with advances in accessibility, smart homes as well as wearable tech that really is improving lives.


Automotive technology could be a standout sector this year, with more Automotive companies participating than ever before,  Honda has revealed it will be bringing a quartet of robots to the show -- including a smart wheelchair and an autonomous delivery robot, and Workhorse Group Inc will showcase SureFly Octocopter, the world’s first personal electric octocopter.


As well as being a platform for the big market players to showcase their prototype technology it is also about seeing the ‘niche’ gadgets that may or may not go onto be marketable. Last year’s highlight gadget was the Kerastase Hair coach. A ‘smart’ hairbrush which analyses your haircare!


There will also be plenty of debate about how much political and social power technology companies currently hold. Technologists will no doubt debate the best way to move forward with this responsibility and how technology companies can ‘do better’. This debate though is likely to be without some of the big players who rarely attend CES preferring to reveal new technologies at their own events, for example, Facebook, Amazon and Twitter. Start-ups though will be fuelling the debate, with some tackling online bullying and digital extremism whilst exhibiting at the show.


Celebrating 50 years of showcasing next generation innovations, the Consumer Electronics Show 2018 will continue to drive the ever-evolving global technology industry forward with prototype technology being launched each year. We look forward to seeing the standout moments from this year’s show!




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